Category «Email Marketing»

Email marketing is directly marketing a commercial message to a group of people using email.

Deciding on a format: Email Marketing and B2B Branding

Which Format? When writing your email materials you can choose from four main ways of formatting the layout of your message , so that the content and the specific purpose of your message can work together both visually and functionally to create harmony. These can be: Newsletter’s Promotion’s Event invitation’s Seasonal Holiday Messages Choosing the …

An Introduction to E-mail Marketing

Email Marketing – The Basics Email marketing is an effective, time-tested strategy for getting your brand’s message out there to as many people as possible. Many people tend to think of email as outdated or outmoded, but actually, this isn’t the case at all. Marketing emails consistently produce high open rates and conversion, making them …